Episode 272: How to Overcome Any FEAR That’s Holding You Back with Ruth Soukup

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Are you ready to overcome the single biggest obstacle to everything you want for your life?

My guest today, Ruth Soukup, is a five-time New York Times bestselling author, and in her new book, Do It Scared: Finding the Courage to Face Your Fears, Overcome Adversity, and Create a Life You Love, she combines practical, easy-to-implement strategies for overcoming fear and resistance in your life, along with the motivation and encouragement to actually start making real changes that lead to big results.

Ruth is also the host of the Do It Scared Podcast, blogging for over 1 million women a month at Living Well, Spending Less, the creator of the Living Well Planner and Elite Blog Academy, and has been featured in Woman’s Day, Redbook, and Family Circle.

Today, Ruth joins the podcast to help us identify which of the seven (7) different “fear archetypes” are holding us back, how our fear keeps us “feeling stuck,” and gives us the action steps we can take to transform our fear-based mindset so that we can live our best lives.


  • Why Ruth wanted to learn more about the role fear plays in our lives – and why her first questions led to more questions, a study of over 4,000 people, and, ultimately, her new book.
  • The seven (7) distinct ways that fear manifests itself in our lives, how they take shape as our unique “fear fingerprints,” and why identifying these subconscious patterns is key to being able to combat and move past them.
  • How Ruth was challenged to face her own fears as she was launching the book – and how it cured her own fear of asking for help.
  • Ruth’s Principles of Courage – and how to embrace empowering mindsets.


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