Episode 217: The 5 Gs of Goal Setting with Ryan Snow

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"If you make the pain of punishment for not achieving your goal bigger than the pain of doing the activity in order to hit your goal, you're going to hit your goal every time."

Ryan Snow

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Today’s conversation turned out to be some of the most practical, actionable advice we’ve ever given on the AYG podcast.

Ryan Snow is a #1 best-selling author, sales leader, business coach, and teacher. With extensive experience in the classroom and many years of work as a coach and mentor, his mission is to help people achieve extraordinary results in life, and in sales, through personal and professional development.

Furthermore, Ryan inspired me to write The Miracle Morning book series—and for that, I’m forever indebted to him. Together, we co-authored The Miracle Morning for Salespeople, and Ryan has since been offering hugely popular workshops based on the book all over the country.

Today, Ryan joins the podcast for a deep dive into his 5 Gs of Goal Setting. We talk about dreaming big, setting yourself up for future success (especially if you don’t love what you’re doing right now), and how to conquer your bad habits through accountability.


  • How to redefine your future and start doing what you truly love to do.
  • The #1 mistake people make when setting goals—and how not to fall into this common trap.
  • Why leadership helps to make and keep us accountable.
  • What to do when you don’t meet your goals—and how to tap into your best habits to overcome setbacks.


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